next cohort:
CX in action LIVE online immersive
begins Tues 17th Sep '24

CX in action (CXiA)

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Educating business leaders in how to humanise their service design, strengthen their team’s performance and build a destination brand with a values driven culture. 

Days
Hours
Minutes
Seconds
It's Happening NOW!

A Few Words

About The Program

Customer experience isn’t just a buzzword—it’s the essence of successful business. It’s about more than just delivering service or marketing your brand; it’s about every touchpoint, from pre-purchase to post-purchase interactions. Our course, led by global CX expert Aileen Day, CCXP, immerses you in the strategic disciplines of CX, ensuring your business thrives in today’s evolving landscape. Over five months, you’ll learn to embed customer centricity into your organisation, fostering loyalty and advocacy while reducing churn and boosting sales.

This isn’t your typical Zoom lecture—it’s a hands-on, interactive program designed to equip you with both conceptual and practical skills to drive tangible results. Join us and transform your organisation into a trusted, value-driven brand.

Where

LIVE online

When

Next Cohort: 17th Sep – 14th Jan ’25 (run monthly on a Tuesday)

Following Cohort: 6th May ’25 – 9th Sep ’25 (run monthly on a Tuesday)

CX in ACTION course

The logistics of the course:

  • Facilitated LIVE online (no paid subscriptions required).
  • Day 3 & 4 are run in succession within the same month e.g., Tue 5th Dec and Wed 6th Dec ’23
  • Every other facilitation day is run the second Tuesday of every month however this changes with each cohort.
  •  All members of each CX in Action cohort are supported in a private Meta (Facebook) group with access to Aileen throughout the entire program and beyond.
  • Each facilitation day will cover a new CX discipline (there are 5 disciplines) with each member then required to implement those learnings in their organisation (supported by Aileen and their cohort), working towards a project outcome by the end of the five-month immersive.
  • On day 6 you will present your CX in Action project to Aileen and her special guests of CX colleagues who will then deliver further feedback on your project outcomes.
  • By the end of the immersive, you will be competent and confident enough to put ‘CX in Action’ in your organisation, consistently delivering successful CX outcomes.

are you ready to change the game?

why cx matters

Customer experience (CX) is the term used to describe the multiple of business disciplines used to start a business with strong foundations but to grow a business with effectiveness and sustain a business making the experience of their customers the core value to everything they do. 

In the CX In Action Immersive, you will be taught these disciplines and how to apply them into your own business, no matter which stage of business you are in. You will learn:

  • The foundations of CX
  • How to create your own customised CX strategy
  • How to influence your organisation to become the top performer in customer experience
  • Metrics and KPI setting that move the needle
  • Understanding the current CX journey and mapping the future
  • Becoming competitive in your industry
  • And so much more

what's in it for me (wiifm)?

Organisations with individuals that implement a successful customer centric mode of working are proven to increase sales anywhere between 25% and 95% (Baine & Co). They are also proven to retain and attract the highest quality of employees, reducing team churn, improving the customer experience and customer loyalty through delivering meaningful and strategic initiatives that create brand trust and sustainable growth.

In plain talk, they learn how to get things done and deliver a valuable and competitive offer to their customers, keeping them in business and beyond profitable

Aileen's Happy Clients!

Packages

All packages are G.S.T Inclusive. Additional fees may be incurred depending on payment method/ your country’s tax requirements. All packages require payment upfront to be considered enrolled. 

* Indicates travel expenses covered by client

Level Up

5 Month Immersive
$ 8000
  • Full Access to CX In Action Immersive
  • 1 x 1 Hour CX Mentoring Session Post Immersive
  • Full Access to Private Meta Support Group with Aileen Day

SHIFT & STRETCH

5 Month Immersive Plus
$ 11,090
  • Everything In the Level Up Package
  • Additional 4 x 30 mins of CX Mentoring Throughout Immersive
  • A CX Diagnostic Report of Your Brand Presence
Popular

TRANSFORM

Learn, Grow, Transform
$ 19,990
  • Everything in the Shift & Stretch Package
  • 1 x 1 Hour Online Presentation of CX In Action, Made for Your Team
  • Your Next CX Planning Day Facilitated by Aileen Day

FAQ

Most frequent questions and answers

With your ticket to the CX In Action Immersive, you will receive all necessary communications helping you get online successfully. Once logged in, you will be provided access to join your cohort in the private Meta (Facebook) group. Here you will spend the next five months learning from each other and supporting each other with your CX In Action project, with the overseeing support of Aileen.

Over the course of your five-month cohort, there will be several opportunities to meet Aileen in person in some locations as she looks to facilitate some real life social and networking opportunities.

This immersive is suited to business owners/leaders (all industries) who are earning between $5million plus in annual revenue and are in a growth phase or currently redesigning their business model. It is suited to those who WANT to not just learn about CX Design and Implementation but to perform it. This immersive will require all participants to implement their learnings within their own organisation and at the end of the program they will present their results to CX Experts. 

Price concessions are available for organisations sending 4 or more attendees to the SAME cohort. Please contact Aileen to discuss your organisation’s particular attendee needs.

Yes, of course. The chosen mentoring sessions will be billed separately to the CX In Action Immersive.

 

 

The CX In Action Immersive will be facilitated every few months. You are welcome to fill out an expression of interest form (found underneath the FAQ section) and we can keep you updated on our upcoming cohorts.

Otherwise, Aileen is also happy to run the immersive privately just for your organisation. Contact Aileen to discuss this option.

Have A Look At The

Event Schedule

Day 1

TUE 17th Sep 2024
08:45 Am - 15:00PM

CX In Action - Introduction

Customer Insights & Understanding

Day 5

TUE 10th dec 2024
08:45 Am - 15:00PM

Accountability & Culture + Presentation Preparation

Day 2

Wed 18th sep 2024
08:45 Am - 15:00PM

CX Strategy & Metrics, Measures & ROI



Day 6

TUE 14TH JAN 2025
08:45 Am - 15:00PM

CX In Action Presentations

Day 3

TUE 15TH oct 2024
08:45 Am - 15:00PM

DESIGN, IMPLEMENTATION & INNOVATION



DAY 4

tue 12th NOV 2024
08:45 Am - 15:00PM

Design, Implementation & Innovation



FOLLOW UP

Post Immersive, 2025
To Be Booked In Post Immersive

Your chance to check-in & Tune Up

These Are

Our Speakers

Brian Watkins

Web Designer - Acme

Judith Flores

Full Stack Developer - Initech

Rose Hawkins

Art Director - Globex

Zachary Scott

Interaction Designer - Soylent

William Hanse

Content Strategist - Hooli

Jane Roberts

Front End Developer - Vehement

Jacob Freeman

UI Designer - Massive Dynamic

Frank Ferguson

Visual Designer - Globex

Jacqueline Knight

Content Strategist - Umbrella IT

Betty Hopkins

UX Designer - Initech

A Few Words

About The Event host

Aileen Day is one of the few globally recognised and certified customer experience professionals (CCXP). She is a speaker, mentor and sought after business advisor. Hailing from a background in customer experience for some of Australia’s largest organisations including Bunnings Australia/ New Zealand and Officeworks Australia, Aileen is committed to teaching business leaders of all industries, sizes and genders the disciplines of customer, employee, and human experience and how when applied consistently and strategically they can help you become the top performer in your market.

Aileen is candid, no bullshit and leans all the way in when given the opportunity to work with driven business leaders. Outside of her CX credentials, Aileen is also a qualified Public Relations (PR) Specialist as well as a Clinical Hypnotherapist and Psychotherapist who helps her clients receive an all-rounded human experience to the programs and works that she delivers.

Aileen now mentors executives individually and in group settings to help them customise their brand’s customer experience design and this is your opportunity to join Aileen and a network of peers from a variety of industries to learn what makes a business become a trusted and value driven brand. Get your seat at the table and lead your business to the envy of your competitors.

Aileen Day, CCXP

Aileen Day, CCXP

Venue

This event will be held ONLINE in a live, interactive, and engaging setting to ensure your maximum fun, learning and successful take-aways are delivered with each session.

Over the course of your immersive, Aileen will be working to organise where possible ‘in-person’ catch ups to further enhance the value and support of the cohort.

Trusted Hands Behind Us

Our Great Sponsors

Aileen's Happy Clients

CX in action
It's customer experience amplified

Get Your SEAT Now!

This online immersive is for those in business who want to lead the way in their customer, employee and human experience. Need more leads? Join us. Want loyal customers? Join us. Want to be the best employer to gain the best employees? Join us. Loved CX in CONCEPT? Join us.

CX In Action is more than just going to work and grinding everyday.

CX in ACTION course
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